New publication: Take action now: Motivational framing and action requests in climate advocacy

Environmental Communication cover

Environmental Communication, edited by Matthew C. Nisbet

Today the journal Environmental Communication published an article I wrote called Take Action Now: Motivational Framing and Action Requests in Climate Advocacy. Here’s an abstract from the article:

This article explores similarities and differences between Internet- mediated climate change advocacy organizations and their legacy counterparts. It relies on a content analysis of advocacy emails produced by Environmental Defense Fund, Natural Resources Defense Council, Sierra Club, Greenpeace USA, League of Conservation Voters, Climate Reality Project, 1Sky, and The study finds differences and similarities in strategic Internet use, including greater emphasis by climate groups on high threshold, offline actions; greater emphasis by legacy groups on low threshold, online actions; and high reliance by both framings that demand accountability from political elites. Implications for Internet-mediated and climate advocacy are discussed.

The article draws on a data set of emails compiled by David Karpf, to whom I’m thankful for granting me access to them. As usual I welcome comments and questions about this research.

More media appearances about net neutrality

After my appearance on Texas Public Radio’s The Source to discuss net neutrality, I appeared in two more local San Antonio media outlets to discuss the issue. First, I appeared in the KENS 5 morning news on December 11 to talk about the implications of the FCC’s net neutrality vote for San Antonio consumers. Here’s the video:

Then on the day of the vote, December 14, I appeared on Univision’s nightly local broadcast to talk about the consequences of the vote for consumers, especially Hispanics. The divisiveness engendered by the FCC’s decision to strike down net neutrality is sure to generate more political activity around the issue in the near future.

My radio appearance about net neutrality

Communication collage

Listen to my radio appearance on TPR’s The Source about net neutrality.

On Wednesday, November 29, I was a panelist on the Texas Public Radio show The Source to talk about net neutrality. My co-panelists were Jacek Materna, chief technology officer of Assembla, a Scaleworks technology company based in San Antonio, and Klint Finley, a writer with Wired Business. During the call-in show, we talked about the impact that the FCC’s impending decision to repeal the net neutrality rules currently in place that were enacted during the Obama administration. These rules codify the state of affairs that has governed the internet for decades: that of a neutral network where all content is treated equally by ISPs. Their repeal would allow ISPs to discriminate between different websites, services, and protocols. This would allow them, for example, to charge more for access to streaming sites like Netflix than for email sites like Repeal would likely mean a menu of undesirable choices for consumers at higher prices, and could result in censorship of content of which ISPs disapprove. Click here to listen to our discussion about net neutrality.